“Our event aligns perfectly with the Salsa brand and their mantra: ‘Adventure by Bike’. Just like us they believe riding bikes is more than just pedaling, or going fast. We believe our event will build community, solidify relationships, and give our riders an amazing experience,” said Event Director, Morgan Murri. “And we’re so pleased to have Salsa on board for all of it.”
“Salsa Cycles is thrilled to partner with Co2uT in providing an inclusive atmosphere for gravel riders to savor the unmatched terrain on the Western Slope of Colorado,” said Lindsay Beltchenko, Marketing Manager for Salsa Cycles.Learn more.
Founded in 1988 in Evergreen, Colorado, Team Evergreen is a non-profit organization and the largest bike club in the state of Colorado. In the past 30 years, we have given nearly $3 million to local non-profits and advocacy groups. Join us for weekly rides, trips, and events throughout the year. Learn more and check out our other awesome events. Triple bypass, Mount Evans Hill Climb and Betti Bike Bash.
“Tires can make or break a race and can be something you overlook…until you slash a sidewall, lose traction or get multiple flats. A reliable and sturdy yet fast-rolling tire makes all the difference in performance and confidence — especially in the desert,” said event director, Morgan Murri. “Partnering with Panaracer was something we’d hoped would happen before we even announced this event.”
“Panaracer receives a tremendous amount of sponsorship opportunities every year and we’re very particular about which organizations we partner with,” said Jeff Zell, Global Go-To-Guy for Panaracer. “We’re really happy to come on board with Co2uT and Desert Gravel. Morgan has a great vision for gravel and we’re really excited to be a part of these crown jewel events.”Learn more.
A Colorado-based wheel company sponsoring a Colorado-based event makes perfect sense. But initial partnership conversations stemmed from simple Instagram posts. “As a brand new event, we are building our social media audience from scratch. Back in May we began by following riders, racers, organizations and brands we admire on Instagram…one of which was Knight Composites. We quickly saw that our tone, content and voice matched that of Knight’s,” Event Director, Morgan Murri explains. “It wasn’t long before we made a more tangible connection and from there a natural partnership was born. The brand offers a fantastic product that’s a great fit for our terrain but we also like who they are as a company. Supporting Katie Compton (15x National Cyclocross Champion), is just one example.”
“A good wheel is only good if it can hold up to the abuse you throw at it. We get it. We build our wheels to ride across just about any terrain, in all conditions on the same wheels. Whether it’s race day or Wednesday, we don’t want to think about our wheels. We just want to ride. And that’s what we want for our customers, as well.” said Knight Composites Brand Manager, Brad Swaim. “We’re excited to be a part of the Co2uT – an event that’s a perfect fit for our wheels… and truthfully one that we all can’t wait to ride, ourselves.”Learn more.
RockyMounts was born out of a need in the cycling community. Founded in a garage in 93′; they’ve always called Colorado home. “The Western Slope was excited to hear that RockyMounts would be moving to Grand Junction. Our community was thrilled to see this company and its employees eagerly immersing themselves in the culture that’s alive out here on the Western Slope,” said event director, Morgan Murri. “Their products are designed to eliminate worry, and built to withstand anything you can throw at them — which fits our vibe perfectly. Plus we love the tagline: ‘if you absolutely, positively cannot ride it there.’ That pretty much sums up Desert Gravel.”
As part of their sponsorship, RockyMounts will be providing prizes for participants in a few different ways. “We’ll be giving racks away for the winners of a Strava segment, swag and product as part of other prize packages and overall just increasing the stoke-level surrounding this incredible event. We want to help show off this place we call home, and supporting local events that align with that mission is huge for us,” said Joey Early, creative marketing manager, RockyMounts.Learn more.
Riding an hour or so? Grab your water bottle and hit the road. Riding in the desert with the wind in your teeth, the sun in your eyes, and the heat radiating from the dirt? For hours and hours at a time? You better get your hydration and nutrition dialed. “At Desert Gravel, we take adventure, challenge, and preparation seriously” “Skratch Labs takes the guesswork out of staying fueled up and hydrated.” Says Desert Gravel Founder and Ultra-endurance athlete Morgan Murri. “We couldn’t be more stoked about Skratch Labs being on course to support our Dino Tamers!”
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